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"You've got to keep experimenting, growing and coming out with new things," McPherson said. "The decoys we sell haven't hit everyone, so we'll keep coming out with new things."
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| To attract new buyers, Jerry McPherson of Montana Decoy is constantly thinking of new designs.
Three decoys that he has in the works are a mule deer doe, "moo" cow and three-
dimensional turkey decoys.
He's tested the prototype of the mule deer doe with mixed results. Sneaking up on a bunch of does, he set it up and the does moseyed off. And the buck with the does wasn't going to leave his lovers to check out the newcomer.
Thinking his timing was wrong, McPherson waited until the end of the rut, when bucks are cruising widely to breed the last few receptive does. At that time of the year, the decoy worked well, drawing in curious bucks.
The cow prototype he developed is brown and white, which he said didn't seem to work well with wildlife around Montana. Black, like a black angus, might work better, he thinks. Cow decoys can be used by waterfowl hunters to sneak up on geese feeding in open fields, where they'd otherwise be difficult to approach.
Since it is unwise to use the antelope decoy during gun season, another good application for the moo cow is antelope hunting. In most areas, antelope are used to having cows around. Hunters can hide behind the moo decoy and walk across open ground to get within shooting range.
McPherson just got another patent and is mostly finished with the design for a three-dimensional turkey. Although his two-dimensional turkey decoys seem to work just fine, he said there's a big demand for 3-D turkey dekes.
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